Tilt is a design practice led by Annabel Dundas, exploring the confluence of culture, technology and design. The studio applies a design thinking approach, grounded in research, to solve complex problems and shape authentic collaboration through meaningful experiences.
Annabel is a designer and researcher with over 30 years of international experience across branding, motion graphics, experience design, wayfinding, environmental and broadcast design. As founder of Tilt, she has led projects in London, Melbourne and global markets for organisations including FIFA, the BBC, Discovery Channel and Cambridge University Press.
Tilt works at the intersection of communication design, experience, technology and culture. In complex projects, the studio connects stakeholders, collaborators and disciplines—bringing clarity and coherence to ideas as they move from concept to lived experience.
Working with clients, agencies and production partners, Tilt delivers branding, motion graphics, 2D and 3D animation, broadcast design, wayfinding and environmental graphics. These capabilities are applied through an experience-led, human-centred and culturally aware approach—resulting in work that feels holistic, intentional and carefully considered at every point of interaction.